Minimalism is defined as being a “style or technique characterized by extreme spareness and simplicity”–-in other words, reducing a set of components to the minimal amount necessary to produce the desired effect. This can mean cutting back on unnecessary elements and only keeping what’s strictly necessary for the functioning of the interface.
Dealing with change isn’t easy, especially if users have become adjusted to a particular way of doing things. Introducing change through UI updates or even a wide reaching design overhaul can be tricky. Here are a couple of things to expect when introducing change to your user base.
UX documentation is all about tracking the specific details of your design to make sure implementation occurs smoothly. After all the rounds of design iterations, research, and critique, it’s important not to neglect this important transition from design to functioning code.
“Personalization” means understanding user needs and interests, and catering to them without them having to ask for it. It learns and adapts to the user behavior. Think of Netflix, where shows are surfaced to give you optimized recommendations, or Google Maps, where pinning your places give you easy access to future used directions.
Designers may have a role in your organization, but are they effective? A mature design culture means that they are empowered and engaged to do their best work–they’ll have confidence their input is valued and respected in the context of their team. Here are a few strategies to help you maximize the power of a healthy design culture.
With companies gathering vast amounts of user data to make experiences more engaging, attention-seeking, and addictive, how can designers continue to help designproducts without unintended consequences on users’ mental health, social relationships, and time? Here’s some guidance on how to increase your accountability as an ethical UX designer.
“Systems thinking” is a way of seeing the connections and interdependence of individuals in an environment. Systems thinking takes a higher level approach to design, compared with a user-centric approach.
Digital experiences have increasing benefited from data collection and analysis from real users. Even user testing is a form of data driven design–data from customers is used to evaluate how successfully a design meets the user’s goals. Data can be incredibly useful for digital experiences, guiding teams toward making better decisions, such as deciding which features to prioritize, which trade-offs to make and driving empathy for how users behave.
Dark UI patterns are deceptive parts of UI intended to trick users toward actions they might not want to take. While they might appear to improve metrics, they are unsustainable in the long run. Let’s look at why they’re ultimately bad for business.
Here are three best practice tips on how to make your designs inclusive and relevant to a diverse and global audience.
Designers need to balance not only creating user experiences but also explaining what they’ve made to a larger audience of non-designers. Here’s how to articulate your design decisions to build trust with your stakeholders.
The art of copywriting is often overlooked in the path to launching a digital experience. Here are some easy and painless ways to improve your copywriting skills as a web designer.
Good typography brings hierarchy and focus to the right places. This quick guide will teach you how to avoid ineffective typography and how to bring the right emphasis to the written words in your design.