2017 was a banner year for science fiction and its popularity is at an all-time high. As a genre, it’s no longer niche and is now entirely mainstream. TV shows like Black Mirror and Electric Dreams play into contemporary culture’s technological issues and fixations. And movies like Blade Runner 2049 and the Last Jedi are like futuristic allegories for our time.

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Looking back at the history of web design is a great reminder of how far we’ve come. When we take a trip down memory lane, we often think of the trends that shaped an era. But it’s also important explore the role various tools have played in helping those trends expand and evolve.

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When you’re just getting started as a web designer, it’s hard to know what advice to listen to and what to take with a grain of salt. There are approximately 162,900 web developers in the United States, so the last thing you want to do is make an amateur mistake and lose a potential client to the competition. Here are 15 tips to help you take your web design business to the next level:

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We’re always told never to judge a book by its cover, and yet we do. Everyone does. The cover communicates genre and tone. It gives readers an insight into what they can expect. If what you’re selling on the front cover isn’t what’s printed on those creamy white pages (or more likely that Paperwhite Kindle), you’ll have a disconnect with your readers because your target readers aren’t the ones picking up your book.

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The right template can make or break a presentation. Default Microsoft PowerPoint templates may be able to convince your peers about your idea, as part of an internal presentation, but customers you’re trying to win over may need something a bit more professionally designed, to even take you seriously.

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